The demand for imported superfoods continues to rise.

The commitment to healthy eating has fostered the demand for the importation of superfoods, which fill the shelves of supermarkets and specialized stores. Distributors specializing in the importation of superfoods have a large potential market with good short and medium-term growth prospects ahead of them.Bull Importer manages the importation of superfoods from conventional or organic agriculture and delivers them to the warehouses of its clients, with the consequent savings of avoiding intermediaries and the advantage of guaranteeing continuous supply to the end customer.The increase in the demand for the importation of superfoods responds to the changing habits of consumers, who opt for a diet with great nutritional benefits.Faced with the increasing demand for the importation of superfoods, the European Union has approved new measures that facilitate the marketing and importation of new foods from third countries. Asia, Africa, and South America are the major producers of these emerging foods, novel in Europe but common in these continents. The new regulations ensure flexibility in procedures and reduction in the time required to approve the importation of superfoods.Between 2011 and 2015, the importation of superfoods quadrupled compared to other fast-moving consumer goods. Forecasts suggest that this trend will continue in the coming years, as almost a third of Spanish consumers are in favor of including superfoods in their regular diet.

Main categories of superfood imports

The variety of superfoods managed by Bull Importer encompasses a wide range of products. Some of the most demanded by our clients include the following:

  • Air-dried alfalfa powder
  • Air-dried barley grass
  • Bee pollen
  • Camu camu powder
  • Cat’s claw powder
  • Ceylon cinnamon powder
  • Chlorella powder or tablets
  • Green coffee bean
  • Konjac Glucomannan powder
  • Lúcuma powder
  • Maca powder, in pieces, granulated, or gelatinized powder
  • Black maca powder, gelatinized or not
  • Red maca powder, gelatinized or not
  • Air-dried mushroom powders: maitake, reishi, and shiitake
  • Matcha powder
  • Mesquite powder
  • Air-dried mint powder
  • Moringa powder
  • Psyllium husk (powdered or not) at 95%, 98%, or 99%
  • Purple corn powder, gelatinized or not
  • Air-dried spelt grass powder
  • Spirulina powder or 500 mg tablets
  • Jerusalem artichoke powder
  • Turmeric powder or root
  • Air-dried wheatgrass or spray-dried wheatgrass
  • Yacon powder or slices
  • Yerba mate powder

If you would like to know the conditions for importing superfoods, contact Bull Importer, and we will provide you with detailed information.

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